PREDICT CONSUMER DEMAND

Maximize your reach potential

CUSTOMER LOCATIONS

Neural Trend provides you with zip-Codes, cities, and neighborhoods so you can optimize on current and prospective client reach.



KNOW YOUR CUSTOMERS

Neural Trend helps you define your customer profiles by background and cultural factors, salary ranges, and character types based on the customer's residence located within the USA.


AGE DEFINES CHOICES

Age dictates lifestyle, personal values, and health needs. Neural Trend helps you identify the age ranges of your customers so you can speak to them effectively and ensure your products will delight them.

PSYCHOGRAPHICS

Neural Trend cluster your customers into different groups based on customer lifestyles. This information empowers you to create the right marketing content that will resonate best with the customer.

THE OUTCOME

AN USE CASE

Income

Based on the zipcodes of your current customers and their transaction history, we found they have a median household income of $103,000. We recommend you to target customers with an income range between $80,000 and $125,000 to increase current conversion rate.

Age

Your current customers and their transaction history put your target Female customer's median age at 42 years.

Race

Your target customer group concentrates more on the White and Asian population, with no significant difference in the Hispanic community and significantly less on African Americans.

Metropolitan

Your target customer group is concentrated more in large metropolitan areas such as New York, LA, Miami, and San Francisco. We found many prospective customers from other large metro areas like Chicago, Houston, DFW, and Boston.

Psychographic Clustering

Your customers are classified and categorized into Young Digeraties, Connected Bohemians, and Cosmopolitans.

Customer Needs

The majority of your target customer group needs to live in urban areas, drive an Audi, and visit Asia. View the various content images that resonate well with your customers.